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Beyond Branding

Beyond Branding - NicholasInd.com

Beyond Branding

Category : Books

2003. Kogan Page.

 

Published in autumn 2003 and available in paperback from 2005, challenges business to adapt to a world of transparency by adopting new ways of meeting the needs of stakeholders and by operating with openness and integrity.

 

See www.beyond-branding.com

 

 

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